Attraction Marketing Begins With...
Stop wasting your money on Ads that target a broad audience and let's get specific!
In This Episode You Will:
♦ Understand how important it is to know who you are and what you're about in order to identify your ideal avatar.
♦ Discover the questions you need to ask yourself to create an avatar profile (your ideal prospect).
♦ Gain insight from the life of Jesus: how he wasn't afraid to repel the wrong audience.
♦ Learn how important your values are, and the role they play in your customer selection process.
Memorable Quotes and Verses:
It is interesting to note how Jesus didn’t want just anybody to follow Him, and neither should you.
A strong sense of personal brand awareness will make you avoid wasting time with the wrong people.
"Who we are is who we attract."
“For we are to God the pleasing aroma of Christ among those who are being saved and those who are perishing. To the one we are an aroma that brings death; to the other, an aroma that brings life.”
-2 Corinthians 2:15-16
When he was alone, the Twelve and the others around him asked him about the parables. He told them, “The secret of the kingdom of God has been given to you. But to those on the outside everything is said in parables so that,
“‘they may be ever seeing but never perceiving,
and ever hearing but never understanding;
otherwise they might turn and be forgiven!’
When they found him on the other side of the lake, they asked him, “Rabbi, when did you get here?”
Jesus answered, “Very truly I tell you, you are looking for me, not because you saw the signs I performed but because you ate the loaves and had your fill. Do not work for food that spoils, but for food that endures to eternal life, which the Son of Man will give you. For on him God the Father has placed his seal of approval.”
John 6: 25-27
"If your target audience isn't listening, it's not their fault, it's yours."
"Choose your customers, choose your future."
"The lead generation process starts by finding out where your target market 'lives' on the web."
- Wayne Davis